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Advertising Policy

We aim to provide you with the most up to date, accurate, and reliable health information online. To enable this, we accept advertising on our site(s) and sell products through our sites. The purpose of this advertising policy is to help you easily differentiate between advertising and independent, editorial content on our sites.

Our sites do not endorse products, services or companies

We do not evaluate the products and services advertised on this site. The fact that certain products and services are advertised on our site is not an endorsement of those products and services.

We have also developed certain guidelines on how we label advertising so that you will know and be able to differentiate between an advertisement and what is editorial content. We use clear language and clear visual cues to distinguish advertising from editorial content.

Identification of Advertisements on Site

“Advertisement” is used to label the most common form of advertising displayed on our site. The content of this form of advertising is controlled by the advertiser. Ads are labeled with the word “Advertisement” adjacent to or within the advertisement.

If you click on an advertisement, it will usually link to a site that is operated by the advertiser. We have no control over the advertiser’s site or the policies on that site. You should familiarize yourself with the terms of use, privacy policies, or other policies applicable to those sites before using them.

In the case of advertisements served by third party ad servers, these ads are clearly distinguishable by terms such as “Ads Provided by Google”.

We do not accept certain kinds of advertisements

To help ensure that the advertising on our site is consistent with our mission of helping you to live your best, we have adopted certain limitations on the types of advertising that we accept.

Advertisers are prohibited from placing any advertising that:

  • Contains false, deceptive, or misleading claims
  • Promotes products that are illegal or whose distribution would violate the law
  • Promotes the sale of fireworks, firearms, ammunition, or weapons designed to inflict serious bodily harm
  • Promotes betting or gambling
  • Promotes pornography

We also do not accept advertising that promotes alcohol or tobacco products. However, we may accept promotions for educational campaigns such as smoking cessation and responsible drinking messages that are consistent with genuine efforts to educate consumers.

We will post updates here

We may revise this policy periodically. If we make changes to this policy, we will post the updated policy here.

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Created: December 10, 2010
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Site last updated 24 October, 2014

  
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Advertising Notice

This Site and third parties who place advertisements on this Site may collect and use information about your visits to this Site and other websites in order to provide advertisements about goods and services of interest to you. If you would like to obtain more information about these advertising practices and to make choices about online behavioral advertising, please click here

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